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Basics of Natural Perfumery – Guide for Beginners

Perfumes are part of human history for a very long time. Evidence has shown that since the times of Egyptian civilization, perfume has played a vital role in the humans’ lifestyle.  Deemed as a...

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Side Effects of Synthetic Perfumes & Rise of Natural Attars as their Alternative

Harmful Effects of Synthetic Fragrances on our Environment & Health We all use synthetic fragrances in our daily lives and so, we are vulnerable to its dangers on our health. You might say that you...

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‘Attar vs Perfume’– Key Differences You Should Know

Traditional Attars may be a new concept for many due to significant surge in its demand in recent years, but they indeed have ancient history. In this new decade of the 2020s, it is predicted that...

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India’s Perfume City to have International Perfume Park & Museum

 Kannauj is getting its own International Perfume Park & Museum Kannauj, a small town in Uttar Pradesh, is getting its own museum to promote its heritage of attars. Attars are nature perfumes oils,...

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Essential Oil Purity Testing – What is GCMS Test of Essential Oils and Why It...

GC/MS Testing is one of the most trusted methods for quality testing of essential oils in current times. A lot of companies in our industry are doing this test and a lot of customers as well are...

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Shamama Attar | The Original Creation of Kannauj

After smelling it for the first time, you might give a bizarre reaction and will ask how can people like this? Wait for just 10 more minutes and you will want this in your collection. That is what...

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An Introduction To Scent Families And The Fragrance Wheel

As we all know that there are multiple kinds of fragrances exist in the market. And when it comes to knowing which fragrance should choose might not be easy. You should know about different notes so...

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3 ways to make your natural attars roll-on perfumes last longer this winter

Natural attars offers lingering experience as they smell like freshly snipped flower stems. Kannauj Attar as a brand has emerged with its clear positioning of offering natural/plant based perfumes to...

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How to Choose the Right Attar for You?

When it comes to selecting the best attar for yourself, there are several factors to consider. As a fragrance expert, let’s delve into the key aspects to keep in mind to make an informed decision. What...

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Oud Attar – Everything You Need to Know About this Precious Luxury Perfume Oil

Oud, also known as agarwood, is a highly prized resinous wood that is used in perfumery and incense. This rare and precious material has a rich history and a unique scent profile that sets it apart...

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